Digital payments have been on the rise since the late 1990's when the first Digital company was formed.
In the 21st century, the evolution of the internet has transformed the world into a global village. As a result, processes such as payments have become simpler and more convenient. According to a study by Capgemini and BNP Paribas, digital payments are expected to reach 726 billion transactions by 2020. Pesapal provides you with a booking engine that enables you to accept a variety of payment options including Visa, Mastercard and mobile money.
Below are the 6 primary ways in which digital payments can streamline your airlines’ transactions increasing your competitive advantage.
Today, the first interaction travelers have with an airline is online. The first impression of your organization determines whether they proceed with the transaction or they choose a more appealing alternative. A website that is user-friendly and integrated with a payment option will make your customer journey simple and efficient for them. Our Pesapal online payment system will make the first impression of your organization count by streamlining the digital experiences of the customers through increasing the speed of booking.
Airline Organizations that offer varied payment options attract a more diverse clientele; digital payment systems allow customers from different parts of the world to pay using their preferred mode of payment. Pesapal enables your clients to purchase and pay for flight tickets through its aggregated system that bundles Mobile money, Visa and Mastercard. Partnering with a payment service provider rids you of the hassle of having to do financial reconciliation at a specified period. As a Pesapal merchant you will have access to a dashboard which is a platform where you can view all your transactions happening in real-time.
With digital payments, a client will not have payment as an excuse for not purchasing a flight ticket. Good Search Engine Optimization will drive the right kind of traffic to your website. Once a new client visits your airline’s website, the next step is to convert them to paying customers. Integrating your airlines’ booking engine with a digital payment system will prevent potential clients from diverting off your website to reserve a flight. Pesapal digital payment systems elevate your website into a one-stop shop for all your clients’ travelling needs ensuring you never miss a sale.
Airline fraud is a headache that does not easily go away. It is important for your airline to set in place security measures that can protect you against fraudsters because when they hit, the damage caused is usually high. Pesapal deploys CyberSource an affiliate of Visa that runs 500 real-time fraud tests on every card transaction thereby protecting airlines from online card fraud.
Digital payment solutions will help your airline lower costs by eliminating the extra personnel required to process payments manually. Outsourcing this service will help your organization save man hours and eventually money. The increased processing speed due to instant payment results in faster cash flow that will help you streamline other transactions within the organization. With Pesapal merchant services, the finances that would otherwise be used to create an internal payment infrastructure can be invested elsewhere.
The transactions present on your merchant dashboard in real-time. This will make it easier for you to keep track of your sales activity. As a manager you will be able to have a look at your cash flow and the way that your company is performing at a glance. This will help you prevent mismanagement of company property and resources.
An airline that embraces technology and innovation will retain its customers while gaining a larger market share.
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