Online shopping for food and groceries is a growing trend among city dwellers in East Africa.
According to the Kenya Food Index report released in 2020, Nairobi is the leading city across Africa for online food delivery, Kampala came third after Casablanca (Morocco).
This trend is not going down anytime, and especially after Covid where people want to enjoy meals in their own safe space. That being so, Pesapal offers custom-made solutions to help restaurants, grocery stores and customers alike to maximize the use of online delivery. Our solution is known as Reserveport and it has achieved Oracle Hospitality Validation. This integration allows restaurants to have a website that allows hoteliers receive orders directly from customers.
Below are the advantages of using Pesapal Reserveport for online ordering.
Online food ordering system has its own portion of challenges. For instance, when a restaurant seeks the service of a third party food ordering platform, they will have to pay commissions on every order placed through their platform. However, Pesapal has come in handy for restaurants with a personalized website that allows customers to place orders directly on the website.
Having an online ordering gives restaurants a platform to generate more revenue. The online presence means that you will be able to reach out to customers who are not ready for a dine in experience but they are craving for food from your restaurant. This translates to a higher volume of orders as you will be getting orders from customers you could have missed. Another advantage of online food ordering system for restaurants is that you are able to serve more customers without adding more seats and tables. If the seating capacity of your restaurant is 100 people you can still serve another 100 customers at ago without increasing the space.
According to a 2020 report by Business Insyder only 2-3% of restaurants around the world use online ordering platforms. This is a low number compared to the millions of restaurants that exist. This is a great opportunity that you can have a recourse to and make your restaurants available to your customers online..
Pesapal payment solutions enable customers to pay conveniently with either MPESA, Airtel Money, Visa and MasterCard, and enjoy the convenience of online buying and food delivery to your doorstep.
