In this day and age, the consumer is empowered and is spending their money differently. Your customers have moved from just making a purchase to making an informed purchase.
Now more than ever, the business and leisure traveller is going online to make his/her travel plans. From finding the next destination to getting reviews and making bookings, it’s all gone digital.
More than ever customers want to be addressed as humans rather than prospects or target audience. This is because we live and work in emotional times.
Are you running an online marketing campaign this festive season? We've prepared a few tips to help you make sure its a success.
As the hotel industry rebounds from an unplanned shutdown, proprietors are in many ways building from the ground up with an allure to fill the rooms with any available demand.